Marketing
Small business owners usually have a limited budget for marketing, which makes it important for them to use the most effective methods for maximizing conversions. There are several types of sales promotion examples that work well for small businesses. If you want to grow your business and reach more people in your target market, include these six effective sales promotion tactics when you plan your marketing strategy.
Read MoreSubscribe to the Hiscox Entrepreneurial Digest on LinkedIn
Get valuable business resources, timely tips and inspiring success stories in your LinkedIn feed every month.
Explore Further
How Can Your Small Business Benefit From Trade Shows?
While you might not immediately think of trade shows as a tool to grow your small business, but they can have an impact if you participate properly.
Read More
12 Ways IT Consultants Can Generate Great Leads From Blogging
Blogging can be an extremely effective way for IT consultants to generate leads and acquire customers. Yet, few IT consultants blog regularly.
Learn More
3 ways to use LinkedIn in small business marketing
LinkedIn has a lot to offer small business owners – if you know where to look. Use these ideas to make the most of your presence on LinkedIn.
Read More
Bootstrapping Ways to Bring In More Customers
Small business owners, just like you, have incorporated these ideas in order to help their small businesses grow.
Read More
Seven Smart Tips for Saving Time with Social Media
As a small business owner your time is valuable. Use these tips to be well on your way to social media mastery.
Read More
Use Email Marketing to Help Your Business Grow
Whether you’re an entrepreneur or a consultant, email marketing can have a great impact on your business.
Learn MoreWe provide tailored insurance for the specific risks you face, so you can take the right risks to grow your business.