Candace Nelson

Candace Nelson is a serial entrepreneur, Guest Shark, New York Times and Wall Street Journal bestselling author, Wall Street Journal contributor, and an expert in turning one’s passion into a profitable business. Candace can be seen as a recurring guest shark on Season 15 of ABC's hit show Shark Tank, where she lends her expertise to budding entrepreneurs. Her book "Sweet Success: A Simple Recipe for Turning Your Passion Into Profit," published by HarperCollins Leadership on November 8, 2022, reached #4 on the Wall Street Journal Bestseller list.

More from Candace

5 Min Read
Black and white image of Candace Nelson, founder of Sprinkles Cupcakes

From Side Hustle to Success: 5 Critical Steps to Scale Your Business

Guest blogger

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Management

Whether you're dreaming of starting a business or looking to take your side gig to the next level, check out these five must-see steps from guest blogger, Candace Nelson.

Rise to the top

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